Job Description:
• Deploy and manage marketing ICP programmatic & ABM campaigns across digital channels, including display, native, paid social, and video.
• Implement post-click testing strategies by building and optimizing based on a test, measure, learn closed-loop approach.
• Analyze ad and landing page data to suggest ad and web optimizations to achieve conversion, CPA, and ROAS targets.
Requirements:
• 3+ years of experience executing programmatic & ABM campaigns on paid social and display
• A proactive approach to monitoring performance and adjusting tactics to make campaigns successful; a proven ability to improve efficiency & lead volumes
• Proven success partnering with digital ad strategists to drive value through campaign optimization
• An eye for detail and a transparent written and verbal communication style
Benefits:
• Competitive pay ($60-$75 per hour; 40 hours per week)
• We're a remote company. Work from wherever you want.
• Smart people and a great culture. See our company handbook.