Introduction to blithequark
At blithequark, we are on a mission to revolutionize the way we connect people and the world. As a global organization operating in numerous locations around the globe with thousands of clients and employees, we have a unique responsibility to promote and provide valuable opportunities in the places where we work, live, and fly. We believe that a truly diverse and inclusive workforce is essential to achieving our goals, and we are committed to creating a workplace where everyone feels valued, respected, and empowered to succeed.
About the Role
We are seeking an exceptional Principal Architect - AdTech Customer Data & Identity to lead the development and implementation of our customer identity strategy across AdTech platforms. As a key member of our team, you will be instrumental in architecting an innovative identity solution that enhances personalized customer experiences and drives targeted marketing efforts. If you are passionate about transforming customer data into meaningful insights and driving successful digital campaigns, we invite you to join our dynamic team and shape the future of our AdTech ecosystem.
Key Responsibilities
- Design and implement a comprehensive customer identity strategy tailored to our organization's vision and objectives.
- Stay up-to-date with industry trends, emerging technologies, and standard processes in AdTech, influencing the continuous improvement of our systems.
- Apply solutions like customer data platforms and identity graphs to create unified customer profiles and enhance personalization efforts.
- Implement universal identifiers like UID 2.0, Match, and lean id to improve data interoperability and identity resolution.
- Develop strategies to collect, manage, and leverage customer data effectively while ensuring compliance with data security regulations.
- Collaborate with cross-functional teams, including marketing, IT, and data analysis, to drive alignment and achieve business objectives.
Qualifications
To succeed in this role, you will need to possess the following essential qualifications:
- Bachelor's degree in Information Technology, Computer Science, or a related field.
- 8+ years of experience in a data technology solutions architecture role.
- 3+ years of experience working in customer identity management.
- Extensive experience in AdTech, with a proven track record of designing and implementing large-scale ad delivery systems.
- In-depth knowledge of customer data platforms, identity graphs, and universal identifiers.
- Solid understanding of cookie technology and its implications for digital marketing.
- Experience with data optimization techniques and tools.
- Strong problem-solving skills and the ability to think critically.
- Strong leadership and interpersonal skills, with the ability to collaborate effectively across teams.
- Experience with cloud-based services (e.g., AWS, Google Cloud).
- Experience with data analysis tools for performance monitoring and optimization.
- Past experience with architecting solutions.
Preferred Qualifications
The following preferred qualifications will assist you in standing out from the pack:
- Master's degree in Computer Science or Computer Programming preferred.
- Working experience ideally in a digital marketing or e-commerce environment.
- Data Clean Room experience is a plus.
- Experience with online customer data security an added advantage - including standard processes, and Consent/Identity Management tools.
Career Growth Opportunities and Learning Benefits
At blithequark, we are committed to providing our employees with opportunities for growth and development. As a Principal Architect - AdTech Customer Data & Identity, you will have access to:
- Comprehensive training and development programs to enhance your skills and knowledge.
- Opportunities to work on high-impact projects and collaborate with cross-functional teams.
- A dynamic and supportive work environment that encourages innovation and creativity.
- Recognition and rewards for outstanding performance and contributions.
Work Environment and Company Culture
At blithequark, we pride ourselves on our unique and inclusive company culture. As an employee, you can expect:
- A collaborative and dynamic work environment that values diversity and inclusion.
- A comprehensive benefits package that includes competitive salary, health insurance, and retirement plans.
- Opportunities to participate in employee resource groups and community outreach programs.
- A flexible and remote work arrangement that allows you to work from the comfort of your own home.
Compensation, Perks, and Benefits
The compensation range for this position is $132,000 to $193,600, depending on work-related, non-biased factors such as experience, education, and skills. As a blithequark employee, you can expect:
- A competitive salary and bonus structure.
- A comprehensive benefits package that includes health insurance, retirement plans, and paid time off.
- Opportunities to participate in employee recognition and rewards programs.
- Access to exclusive discounts and perks, including travel benefits and employee discounts.
Conclusion
If you are a motivated and experienced professional looking for a challenging and rewarding role, we encourage you to apply for the Principal Architect - AdTech Customer Data & Identity position at blithequark. As a member of our team, you will have the opportunity to work on high-impact projects, collaborate with cross-functional teams, and contribute to the growth and success of our organization. Apply now and take the first step towards an exciting and rewarding career at blithequark!
Apply Now