The Brand Power Company is an iconic brand known for its powerful advertising solutions and global presence. They are seeking an Inside Sales & AI Enablement Representative to generate leads and support the Business Development Managers by utilizing cutting-edge AI tools to optimize sales processes and workflows.
Responsibilities
- Focus on generating leads and bringing in new business, through cold outreach, which may include new verticals
- Set up meetings with top-tier CPG, FMCG and OTC companies across North America to educate about our platforms and how they can serve their business, using various tactics such as e-mail, telephone, Linked In etc
- Use online CRM tools, including Salesforce, to maintain detailed information on contacts, accounts, meetings, and opportunities
- Work effectively with multiple internal departments, including our in-house Creative & Production team, to sell, execute and manage campaigns
- Research and manage potential leads and prospects through LinkedIn and industry database subscriptions to understand market dynamics and key players
- Become an expert in product categories and advertising best practices in order to persuade marketers to consider Brand Power tools
- Prepare quotes for qualified prospects and opportunities
- Utilize advanced AI tools and platforms (e.g., intent data platforms, natural language processing for market analysis) to identify and qualify new sales opportunities, target accounts, and key decision-makers
- Attend key client meetings alongside BDMs to capture detailed notes, track action items, and provide real-time research or data assistance as needed, potentially using AI for transcription or summarization
- Assist BDMs in preparing and structuring initial contract drafts, proposals, and other sales documentation, utilizing AI for content generation, legal clause review, or formatting efficiency
- Build comprehensive organizational charts and stakeholder maps for target accounts, leveraging AI-powered data sources and visualization tools to understand complex client structures and identify key influencers
- Develop and maintain documentation for AI best practices and new tool integrations for the New Business Team
- Maintain meticulous records of all activities, prospect interactions, and sales data within our CRM system, ensuring accuracy and completeness to support forecasting and reporting
Skills
- University Degree (Business or Marketing preferred) or relevant experience
- 1-2 years of sales experience (CPG exposure is highly desirable)
- High levels of initiative, self-motivation, and time management
- Competitive and ambitious nature, demonstrating a strong aptitude for sales
- Excellent verbal and written communication skills
- Strong Microsoft Word, PowerPoint, and Excel skills
- Multi-lingual candidates highly desirable
- Ideal candidates will be mobile and open to an opportunity to live and work in a different country if desired at some stage in the future
Benefits
- Uncapped commission
- Loads of leave entitlements including 4 weeks’ annual vacation
- Hybrid work model – work 2 days in the office, the rest from home
- Excellent international career opportunities in a high growth company
- Training, training, and more training – delivered by some of the industry’s best
- Relaxed and fun advertising agency environment with a commitment to professional development and progression
Company Overview
- In an industry drowning in guesswork and noise, advertising is a gamble. It was founded in 1989, and is headquartered in Melbourne, Victoria, AUS, with a workforce of 51-200 employees. Its website is https://www.buchanangroup.com/.