Note: The job is a remote job and is open to candidates in USA. NucleusTeq is a company focused on a unified Data & AI platform, and they are seeking an Associate Director for Marketing & Partnerships. This role involves leading global marketing efforts and managing partnerships to drive revenue and product adoption while collaborating closely with sales and product teams.
Responsibilities
• Lead global Marketing and Alliances/Partnerships to drive revenue, product adoption, and brand leadership.
• Own category narrative and demand creation; build Hyperscalar and SI programs end-to-end (from onboarding to co-sell).
• Partner tightly with Sales, Product, and Customer Success to hit growth targets and improve win rates.
• Own positioning, messaging, and narrative for the NuoData platform and products.
• Drive integrated launches (product, solutions, industries) and competitive positioning.
• Plan and execute demand programs (paid/organic, ABM, events, communities, field) to deliver SQLs and ACV.
• Create high-impact assets (use-case pages, solution briefs, case studies, datasheets, demos).
• Playbooks, discovery guides, ROI/TCO tools, talk tracks, and competitive battlecards.
• Define KPIs/OKRs; instrument the funnel; forecast pipeline and campaign ROI.
• Build NuoData’s Partner Program (tiers, benefits, MDF/JMF, competency paths, deal reg, certifications).
• Establish co-sell motions with AWS, Azure, Google Cloud, and OCI; secure PDM/CSM sponsorships; list marketplace offers; integrate with ACE / Partner Center / Partner Advantage / OCI portals; target FY co-sell sourced/influenced bookings.
• Source, evaluate, and onboard SI partners (regional & global). Define joint solution plays, reference architectures, enablement tracks, and sales plays; sign collaboration agreements and build partner scorecards.
• Run co-branded campaigns, field events, demos, POVs, and lighthouse references; manage calendars, MDF proposals, and post-mortems.
• Stand up a lightweight PRM (partner portal, deal reg, enablement paths, content hub), partner SLAs, and quarterly business reviews (QBRs).
• Coordinate with Legal/Finance on reseller/referral agreements, data protection, branding/use of marks, and program Ts&Cs.
• Marketing-sourced + partner-sourced pipeline to target (agreed quarterly with CRO).
• Number of Hyperscalar co-sell accepted opportunities, marketplace-sourced deals, and SI-influenced wins.
• # onboarded partners (Hyperscalar solution maps + SI certifications), % enabled to 'sell-ready,' QBR health scores.
• YoY growth in SQLs, win rate, and ACV; reduction in CAC for partner-sourced deals.
• Share of voice in priority categories; growth of owned audiences (newsletter, community, social).
Skills
• 10+ years in B2B enterprise product marketing/GTM; 5+ years owning alliances/partnerships (hyperscalers and SIs/GSIs).
• Experience in inbound sales.
• Hands-on with cloud marketplaces & co-sell: AWS ACE, Microsoft Partner Center (MCPP/Co-sell), Google Partner Advantage, OCI partner tools.
• Proven record designing and scaling partner programs (tiers, MDF, certifications, deal reg), onboarding SIs, and closing co-sell opportunities.
• Deep grasp of enterprise Data & AI: ingestion/ELT, Trino/SQL, Airflow, governance (catalog, policies, lineage), and agentic AI.
• Executive storytelling and C-suite presence; strong analytical/operational rigor (SFDC/CRM, MAP, PRM).
• Experience managing teams across Product Marketing, Demand Gen, Digital, Comms, and Partner Marketing.
• Bachelor’s degree required; MBA or technical degree a plus.
Benefits
• Competitive base + performance bonus; equity eligible.
• Industry-leading health, dental, vision; 401(k) match, PTOs.
Company Overview
• NucleusTeq is empower & Transform customers’ business through the use of digital technologies. It was founded in 2015, and is headquartered in Phoenix, Arizona, USA, with a workforce of 201-500 employees. Its website is https://nucleusteq.com/.
Apply Now
Apply Now