Who You Are
We're seeking a visionary marketing leader who can architect and build our partner marketing function from the ground up. As our Senior Director of Partner Marketing, you'll be the founding leader of a brand-new organization focused on amplifying our relationships with top-tier partners across cybersecurity, modern data center, networking, cloud, AI, and XaaS solutions. You'll combine the strategic acumen of a marketing executive with the collaborative instincts of a partnership builder—understanding both campaign ROI metrics and the co-marketing nuances that turn partner and alliance relationships into revenue-generating engines. If you believe in our "We Before Me" core value while daring to create marketing programs that elevate both Myriad360 and our partners to new market positions, this role offers the ultimate greenfield opportunity. You'll own the creation of our partner marketing ecosystem while building a world-class team that transforms traditional partner marketing into a competitive differentiator.
About The Role
The Senior Director of Partner Marketing will establish and lead Myriad360's first dedicated partner marketing organization, creating comprehensive marketing strategies and programs with our key partners in cybersecurity, modern data center, networking, cloud, AI, and XaaS technologies. This executive role will build a high-performing team from scratch while developing frameworks, processes, and innovative marketing approaches that maximize mutual value between Myriad360 and our strategic technology partners. The successful candidate will have deep expertise in the nuances of partner marketing within the technology sector and a proven track record of scaling marketing organizations.
Organizational Leadership Team Building
- Build and scale a partner marketing organization from inception, including hiring, structuring, and developing a high-performing team
- Establish organizational structure, roles, and responsibilities for partner marketing managers focused on different technology verticals
- Create comprehensive onboarding programs and career development frameworks for team members
- Develop performance management systems and success metrics that drive both individual and team excellence
- Foster a collaborative culture that aligns with Myriad360's core values while driving ambitious marketing outcomes
Strategic Partner Marketing Framework Development
- Design and implement comprehensive partner marketing strategies aligned with our top partners
- Establish governance frameworks and standardized processes for co-marketing activities across all partnerships
- Create templates, playbooks, and best practices for joint marketing initiatives that can scale across multiple partner relationships
- Develop sophisticated measurement frameworks that demonstrate marketing ROI and partner program value
- Build strategic marketing calendars that align with both Myriad360 objectives and partner priorities
Co-Marketing Program Excellence
- Oversee the development and execution of joint marketing campaigns, including co-branded content, events, webinars, and digital marketing initiatives
- Guide the creation of compelling joint value propositions and solution messaging that resonate with target markets
- Establish processes for joint lead generation, nurturing, and conversion tracking across all partner channels
- Create innovative marketing approaches that differentiate Myriad360 in competitive technology markets
Cross-Functional Partnership Integration
- Collaborate closely with the Strategic Alliance and Partner Management teams to ensure marketing strategies support overall partnership objectives
- Work with sales engineering leadership to create marketing programs that enable co-selling success and accelerate pipeline development
- Partner with engineering leaders to ensure accurate positioning of joint solutions and integrated technology offerings
- Coordinate with demand generation teams to optimize partner-influenced lead flow and conversion rates
- Align with corporate marketing to maintain brand consistency while enabling partner co-branding opportunities
Market Development Thought Leadership
- Establish Myriad360 as a thought leader in partner marketing within the technology solutions space
- Develop and execute go-to-market strategies for new joint solutions and integrated technology offerings
- Create market development fund (MDF) strategies that maximize partner investment returns
- Lead the development of joint thought leadership content, whitepapers, case studies, and market research
- Represent Myriad360 at industry events, partner conferences, and marketing forums as a subject matter expert
Strategic Business Impact
- Set and track ambitious but achievable marketing-influenced revenue targets for each partnership
- Create comprehensive reporting frameworks that demonstrate partner marketing contribution to overall business growth
- Establish processes for capturing and analyzing partner marketing performance data to drive continuous optimization
- Lead quarterly business reviews with executive leadership, showcasing marketing program impact and strategic recommendations
Other responsibilities include:
- Developing and maintaining partner marketing collateral, digital assets, and communication templates
- Managing crisis communications and reputation management in partnership contexts
- Staying current on technology market trends, competitive landscape, and emerging marketing technologies
- Contributing to strategic planning and annual business planning processes with marketing perspective
- Evaluating and recommending marketing technology stack components for partner marketing activities
- Coordinating with legal teams on co-marketing compliance, brand usage guidelines, and contractual marketing requirements
- Building relationships with partner marketing counterparts at partner organizations
- Complete ongoing security awareness training and comply with company policies to the requirements section
- Identify and escalate security risks to the appropriate Executive Leadership Team member and actively contribute to remediation efforts
- Other duties as assigned
Desired skills and experience:
- 15+ years of technology marketing experience with significant focus on partner/channel marketing
- 8+ years of leadership experience building and scaling marketing teams, preferably in partner marketing contexts
- Proven track record managing partner marketing programs with technology partners in cybersecurity, networking, cloud, AI, or data center markets
- Deep understanding of partner marketing nuances including MDF management, co-branding, joint campaigns, and co-selling enablement
- Experience with marketing automation platforms, CRM systems, and partner portal technologies
- Demonstrated success in establishing marketing organizations from inception or significant transformation
- Strong analytical skills with experience in marketing attribution, ROI measurement, and performance optimization
- Experience working with solution providers or systems integrators in the technology sector
Must be based in the United States. Travel up to 40% for partner events, industry conferences, and strategic meetings required.
A Little About Us
Our mission is to challenge and enable our employees to achieve great things.
We live and breathe our core values:
- We Before Me: We demonstrate empathy through our actions and solicit diverse voices and opinions. We put ourselves in each other’s shoes, readily admit our mistakes, and generously share our time and knowledge.
- Dare To Be Great: We are big-picture thinkers who focus on solutions to problems. We solicit and offer actionable feedback to others without hesitation. We embrace opportunities to improve ourselves, our teams, and our work. We aim to be the best of the best.
- Own It: We set clear expectations, communicate proactively, and follow through on our commitments. We take pride in the experiences we create and the outcomes we deliver. We are personally invested in the success of our team and our clients. We iterate to deliver ever better results.
We are consistently listed among Inc Crain's "Best Places to Work" and we're proud of our accessible engaged executive team. We believe in cultivating an atmosphere of inclusion and providing an environment that enables every employee to work to the best of their ability.
Some of Our Benefits
- Unlimited Paid Time Off (PTO)
- Incentive compensation plans for all employees
- Company-funded 401k contributions
- Zero-cost employer-covered health insurance
- Annual BYOD (Bring Your Own Device) reimbursement up to $500
- Paid Parental Leave
- Transparent, candid culture with 1:1 coaching, performance reviews, and a consistent feedback loop
- Quirky, diverse, respectful, high-performing coworkers you’ll want to achieve greatness with!
Pursuant to the NYC Pay Transparency Law, the base salary range in New York City for this position is $250,000- $270,000 OTE (Salary+ Bonus). Compensation in other geographies may vary.
Myriad360 is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
Originally posted on Himalayas
Apply Now