Join the Team at WSI/ShippingTree: A Leader in Logistics and E-commerce Solutions
Are you a seasoned content writer with a passion for logistics, e-commerce, and order fulfillment? Do you have a knack for creating engaging content that resonates with your audience? WSI/ShippingTree, one of the largest logistics companies in the US, is seeking a talented Senior Logistics Content Writer to join our marketing team. As a fully remote role, you'll have the flexibility to work from anywhere, while enjoying a competitive salary package commensurate with your experience.
About Us: WSI/ShippingTree
WSI/ShippingTree is a leading provider of logistics and e-commerce solutions, helping businesses navigate the complexities of supply chain management, freight, and transportation. With a strong commitment to innovation and customer satisfaction, we've established ourselves as a trusted partner for companies seeking to streamline their operations and improve their bottom line.
Job Summary
We're looking for a skilled Senior Logistics Content Writer to plan and write various types of content for our web pages, articles, blogs, case studies, eBooks, press releases, and social media messaging. As a Senior Content Creator, you'll report to our Director of Marketing and play a critical role in producing marketing copy that showcases our products, industry insights, and thought leadership. Your goal will be to deliver high-quality content that adds value to our target marketplace, while driving engagement and conversion.
Key Responsibilities
- Create and manage a comprehensive content calendar, ensuring consistent and timely publication of content across all channels.
- Conduct industry research on e-commerce, omnichannel fulfillment, supply chain, freight, and transportation, staying up-to-date on the latest trends and developments.
- Write, edit, and publish well-structured blogs, eBooks, case studies, articles, and social media copy that resonates with our target audience.
- Identify customer needs and pain points, delivering content that addresses their concerns and provides valuable insights.
- Interview industry professionals and incorporate their views and quotes into final copy, adding depth and credibility to our content.
- Identify co-marketing content opportunities with partners, including blog swaps and co-branded content.
- Write and update website copy as needed, ensuring consistency and accuracy across all channels.
- Conduct keyword research and apply SEO guidelines to optimize content for search engines.
- Accurately source all research conducted, using cross-linking, in-text citations, and footnotes to maintain credibility.
- Perform ongoing competitor analysis to determine what resonates in the market and adjust our content strategy accordingly.
Essential Qualifications
- Deep industry knowledge within the 3PL/logistics space, with a strong understanding of the competitive landscape.
- Excellent writing and communication skills, with the ability to produce high-quality content at a fast pace.
- Experience working cross-functionally within an organization, collaborating with external and internal partners.
- Highly detailed-oriented and organized, with the ability to manage a robust content calendar.
- Strong presentation skills, with the ability to effectively communicate with various stakeholders.
- Ability to work autonomously with little guidance, while maintaining a high level of productivity and quality.
Preferred Education and Experience
- 8+ years of experience as a content creator, with at least 3 years of experience in a similar role.
- BS/BA degree in Marketing, English, Journalism, or a relevant field.
- Proven work experience producing up to 8,000 words of content per week.
- Portfolio of published content in e-commerce, logistics, freight, transportation, and omnichannel fulfillment.
- Experience with project management tools, such as Monday.com.
- Experience with internal/external communication platforms, such as Slack and WebEx.
Skills and Competencies
- Content creation and writing for various channels and formats.
- Industry research and analysis to stay up-to-date on the latest trends and developments.
- SEO optimization and keyword research.
- Project management and organization.
- Communication and presentation skills.
- Collaboration and teamwork with cross-functional teams.
Career Growth Opportunities and Learning Benefits
At WSI/ShippingTree, we're committed to the growth and development of our team members. As a Senior Logistics Content Writer, you'll have opportunities to:
- Advance in your career, taking on new challenges and responsibilities.
- Develop your skills and expertise in logistics, e-commerce, and content creation.
- Collaborate with experienced professionals and thought leaders in the industry.
- Participate in ongoing training and education, staying up-to-date on the latest trends and best practices.
Work Environment and Company Culture
We pride ourselves on a dynamic and supportive work environment that encourages collaboration, creativity, and innovation. As a remote team member, you'll enjoy:
- Flexibility to work from anywhere, with a competitive salary package.
- Opportunities for professional growth and development.
- A collaborative and supportive team culture.
- Access to cutting-edge technology and tools.
Compensation, Perks, and Benefits
We offer a comprehensive compensation package, including:
- Competitive salary ($90-$130k, based on experience).
- Performance-based annual bonus.
- Medical, Dental, Vision, Critical Illness, Accident, and Flexible Spending Plans.
- Company-paid Short/Long-term Disability, Life Insurance, and Employee Assistance plans.
- Company-paid Time-Off (PTO), Sick Leave, and Holiday Pay.
- Retirement 401(k) Plan with Discretionary Employer Match and Profit Sharing.
Conclusion
If you're a seasoned content writer with a passion for logistics, e-commerce, and order fulfillment, we encourage you to apply for this exciting opportunity. As a Senior Logistics Content Writer at WSI/ShippingTree, you'll play a critical role in driving our content strategy and helping us reach our target audience. Don't miss out on this chance to join our team and take your career to the next level. Apply Now
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