Job Summary
We are seeking a highly skilled SEO Digital Marketing Specialist to join our dynamic marketing team. The ideal candidate will be responsible for developing and implementing effective SEO strategies to improve organic search rankings, increase website traffic, and enhance overall digital presence. This role requires a deep understanding of search engine algorithms, content optimization, and web analytics to drive measurable results across various digital platforms.
Duties
• Conduct comprehensive keyword research to identify target keywords and optimize content accordingly.
• Communicate with clients directly
• Communicate with the whole strategy team to make sure SEO is fully optimized
• Develop and execute on-page SEO strategies, including metadata optimization, HTML improvements, and content management system enhancements such as WordPress.
• Perform technical SEO audits using tools like Google Search Console, Google Analytics, Adobe Analytics, and SEO tools to identify and resolve website issues.
• Implement conversion optimization techniques to maximize lead generation and e-commerce sales.
• Manage link building campaigns to improve domain authority and search engine rankings.
• Utilize Google Tag Manager for tracking user interactions and measuring campaign effectiveness.
• Monitor and analyze web analytics data to assess performance metrics and refine strategies.
• Collaborate with content creators and social media managers to develop engaging content that aligns with SEO best practices.
• Stay updated on the latest SEO trends, algorithm updates, and industry best practices to maintain a competitive edge.
Skills
• Strong knowledge of SEO principles, search engines, and ranking factors.
• Proficiency in HTML, CSS, JavaScript, and metadata optimization techniques.
• Experience with WordPress or other content management systems.
• Familiarity with SEO tools such as SEMrush, Ahrefs, Moz, or similar platforms.
• Expertise in web analytics tools including Google Analytics and Adobe Analytics.
• Ability to perform keyword research and implement effective keyword strategies.
• Knowledge of conversion optimization techniques for websites and landing pages.
• Experience with link building strategies to enhance site authority.
• Understanding of social media management in relation to digital marketing campaigns.
• Ability to analyze data from Google Search Console and Google Tag Manager for actionable insights.
• Knowledge of e-commerce platforms is a plus for online retail projects. This position offers an exciting opportunity for a motivated digital marketing professional eager to leverage their SEO expertise in a fast-paced environment dedicated to growth and innovation.
Job Types: Full-time, Contract
Pay: $3,500.00 - $5,000.00 per month
Work Location: Remote