JOB DESCRIPTION:
Meeting the top line National sales objective for the eCommerce channel
- Overall responsible for sales to the accounts
- Ensuring stock availability with a high degree of forecasting accuracy
- Ensure fill rates of 95% plus with all these chains
- Develop and manage the Annual Business plans for the eCommerce Accounts
- Have a vision for the next 3-5 years for the business
• Set annual targets for eCommerce
• Sign the Terms Of Trade (ToT)
- Ensure TOT execution and adherence • Managing the Account wise profitability & cost of sales
- Setup a model to measure key accounts profitability
- Ensure activities are done to maximize returns for ANI.
- Maintain a track of cost of doing business with the eCommerce accounts
- Challenge the existing route to market model and suggest ways of reducing cost in the same
- Managing the credit index, collections and ensuring no bad debts
- Ensure collection is done as per the agreed credit policy
- Ensure that there are no bad debts • Settlement of claims / credit notes within the agreed time frame
- Deliver the Perfect Punch for NPI / Launches through robust plans:
• New products introduction
• Pack changes
• Price increase
- Consumer promotions and other activities
- Take on the channel & category advisory role
- Using information from the shopper study work with the accounts to manage the overall category, so as to drive growths in the category
- Increase the ANI share of contribution from the existing levels
- Look at the possibility of exclusive eCommerce SKU’s, in order to further leverage our strength
- Manage all interfaces with all Accounts
• Develop good relations Revision A
- Have a quarterly review of performance with the Account
- Share best practices of work done by Regional Team and also global initiatives in the category
- Initiate and manage all process changes like new product introductions, change in pack, new launches
- Manage industry interfaces and keep the organization informed about developments in the eCommerce space
- Develop good relations with counterparts in the FMCG industry
- Share best practices in the industry with the KA Team, so as to enhance internal system and processes
- Anticipate trends in the eCommerce industry so that internal system and processes can be geared to meet the evolving environment
- Organize Top to Top meetings with the accounts • Meeting between account top management and ANI GM and Business Head - Trade
- Share growth and expansion plans of ANI in India and make the partners in progress understand their short-term and long-term plans
The base pay for this position is
N/A
In specific locations, the pay range may vary from the range posted.
JOB FAMILY:
Sales Force
DIVISION:
ANI International Nutrition
LOCATION:
India : Remote
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
No
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
Originally posted on Himalayas
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